LATEST DEVELOPMENT

"Call Her Daddy" host Alex Cooper has transformed from podcast personality to full media mogul with her expanding Unwell Network and continued Spotify success.

INDUSTRY POSITION

With her $60M Spotify deal and growing media network, Cooper has established herself as one of the highest-paid female podcasters globally, transforming candid conversations about relationships and sex into a multi-platform business empire aimed at Gen Z audiences.

CEO TODAY

BY THE NUMBERS

Career highlights include:

  • $60M exclusive Spotify deal (3-year term)

  • $25M estimated net worth in 2025

  • 7+ years since podcast launch in 2018

  • Millions in merchandise revenue

  • Consistent top podcast chart rankings

REVENUE STREAMS

Business portfolio includes:

  • Spotify exclusive content deal

  • "Daddy Gang" merchandise line

  • Major brand partnerships (Manscaped, Adam & Eve, HelloFresh)

  • Sold-out nationwide live tours

  • Unwell Network media company

BUSINESS EVOLUTION

Strategic milestones:

  • 2018: Co-founded podcast with Sofia Franklyn

  • 2020: Took over as solo host after public split

  • 2021: Secured landmark Spotify contract

  • 2023: Launched Unwell Network media company

  • 2025: Continued expansion beyond podcasting

THE BOTTOM LINE

Cooper's evolution from podcast host to media entrepreneur demonstrates how creators can leverage dedicated audiences into diverse business ventures, creating sustainable revenue streams beyond platform-specific content deals.

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