LATEST DEVELOPMENT
Alex Bushman introduces Influencer Social Responsibility (ISR)™, formalizing how creators can leverage platforms for social impact.
INDUSTRY TALK
"At a macro level, it's about changing the industry and reshaping the social media landscape for social impact. If you look at the corporate social responsibility industry, which didn't exist 10 years ago, I think that's the evolution or trajectory of the creator economy."
FORBES
FOUNDER BACKGROUND
Alex Bushman (The Bushman Group founder)
Master's in social impact from UPenn
Former nonprofit sector professional
Co-founder of WeGaveWhat
Corporate social responsibility expert
KEY MISSION
Match creators with aligned nonprofits
Develop meaningful brand partnerships
Create purposeful social campaigns
Reshape social media for social good
Build an impact "Rolodex" for connections
PARTICIPATION OPTIONS
Digital events
In-person programming
Rolodex inclusion
Taking the ISR pledge
Campaign development
THE BOTTOM LINE
As the creator economy matures, Influencer Social Responsibility represents the next evolution, mirroring how corporate social responsibility transformed business practices over the past decade.