LATEST DEVELOPMENT
Former OnlyFans CEO Amrapali Gan has raised $2.7 million in seed funding led by Windmill Chain for Vylit, an 18+ creator platform launching December 2025 that solves the discovery problem by enabling creators to monetize content without pre-existing audiences through AI-powered tools and built-in discoverability features.
INDUSTRY TALK
"Vylit was built on the belief that earning online shouldn't depend on a social media following. We're making monetization approachable for anyone by giving people the tools to connect, share on their own terms, and finally turn content into income."
BY THE NUMBERS
Platform metrics include:
$2.7M seed round led by Windmill Chain
December 2025 public launch date
~6 employees on launch team
$7B OnlyFans annual revenue (context for market size)
18+ age requirement with topless content allowed
KEY DIFFERENTIATORS
Competitive advantages include:
AI-powered discovery solving OnlyFans' main creator complaint
Centralized feed resembling TikTok/Instagram for content discovery
AI image generation allowing creators to create sellable content
AI chatbots for efficient fan interactions and engagement
No requirement for pre-existing social media following
PLATFORM POSITIONING
Market strategy includes:
"White space" between social media and adult content sites
"Monetizing the casual thirst trap" without explicit OnlyFans-style content
Topless content permitted but not explicit material
Age assurance protocols via Yoti partnership
Moderation tools powered by Unitary AI for safety
FOUNDER BACKGROUND
Leadership experience includes:
Amrapali Gan's OnlyFans CEO tenure from 2021-2023 during $1B+ revenue era
Co-founder Kailey Magder's startup and brand strategy expertise
Previous Hoxton Projects advisory firm collaboration
Career spanning Red Bull, Quest Nutrition, and cannabis industry
Understanding of creator pain points from extensive platform experience
THE BOTTOM LINE
Former OnlyFans CEO Amrapali Gan is betting that creator economy discoverability remains the industry's biggest unsolved problem—launching Vylit to democratize content monetization by removing the pre-existing audience requirement that has made platforms like OnlyFans and Instagram accessible only to those who can drive traffic from elsewhere, potentially opening up a massive untapped market of aspiring creators.