LATEST DEVELOPMENT
Pinterest updates privacy policy to formalize use of all user content for AI model training, regardless of when it was posted, with automatic opt-in for all users.
INDUSTRY TALK
"I hate that so many platforms are doing that! It's so underhanded. It should've been the user's choice to check that, not theirs."
BY THE NUMBERS
Key details include:
Policy affects content dating back to 2010
Millions of users automatically enrolled
Zero prior notice to users
Undisclosed volume of images being used
Growing AI content already reported across platform
POLICY SPECIFICS
Updated terms include:
Retroactive data collection from all historical posts
Opt-out (not opt-in) model for user participation
Exclusion of minors' content from training
AI model development focus
Privacy implications across 14 years of content
BROADER CONTEXT
Pinterest joins trend as:
Meta (Facebook/Instagram) collects user data for AI
Reddit sells user content to AI companies
Google harvests user information for models
Platforms universally use automatic opt-in approaches
Users express frustration over lack of transparency
THE BOTTOM LINE
Pinterest's move to formalize AI training on all user content comes amid growing concerns about AI-generated spam flooding the platform, creating a paradox where user data trains systems that may ultimately degrade their experience.